AJIO:-Online Shopping for Women, Men, Kids Clothing, Footwear


AJIO is a leading Indian online fashion and lifestyle platform known for its curated selection of trendy apparel, footwear, accessories, home decor, beauty products, and even electronics. Launched in 2016 by Reliance Retail, AJIO has gained immense popularity for its:

What is Ajio


AJIO.com offers a diverse range of products, including clothing, footwear, accessories, and beauty products. What sets AJIO.com apart is its focus on curating a stylish and unique collection, often incorporating global fashion trends with a blend of local influences. The platform features a mix of popular international brands, exclusive in-house labels, and collaborations with designers.



  1. Women’s Fashion: Explore a world of dresses, jumpsuits, tops, jeans, ethnic wear, lingerie, activewear, footwear, and accessories. Think trendy denim jackets, flowy maxi dresses, chic workwear essentials, and statement jewelry.
  2. Men’s Fashion: Discover graphic tees, chinos, blazers, shirts, shorts, loungewear, footwear, and accessories. Find cool bomber jackets, classic suits, comfortable joggers, and sporty backpacks.
  3. Kids’ Fashion: Let your little ones shine with adorable outfits for all occasions. AJIO offers dresses, t-shirts, jeans, ethnic wear, footwear, and accessories for both boys and girls. Think playful prints, comfy overalls, superhero t-shirts, and cute shoes.
  4. Homeware: Spruce up your living space with trendy furniture, cozy bedding, stylish tableware, quirky décor items, and more. Find everything from rugs and curtains to lamps and kitchenware.
  5. Beauty: Pamper yourself with a range of makeup, skincare, and haircare essentials from top brands. AJIO offers lipsticks, foundations, moisturizers, shampoos, and much more.
  6. Gadgets and Electronics: Stay ahead of the curve with the latest smartphones, laptops, headphones, speakers, and other tech goodies. Find smartwatches, gaming consoles, and even home appliances.

Beyond Categories:

  • AJIO Exclusives: Find unique pieces designed and curated by AJIO themselves, offering you styles you won’t find anywhere else.
  • Private Label Brands: Explore AJIO’s own brands catering to specific styles and needs, like AND, JUNIQ, and Trend Label.
  • Sustainable Fashion: Discover options made from recycled materials or organic cotton, contributing to a more eco-friendly wardrobe.

What is the offer going on Ajio


  1. New Year Edition: Get minimum 50% – 90% off and extra upto 30% discount on orders above Rs 2990. Maximum savings of Rs 1100. This offer applies to over 2500 fashion brands, including Puma, Crocs, ProjectEVE, Biba, and Pantaloons.
  2. Big Bold Sale: Get 50% – 90% off on various men’s and women’s fashion brands. Additionally, you can get up to 20% off on orders above Rs 2789, with a maximum discount of Rs 1100. This offer covers many popular brands as well.
  3. Best Offer Deals: This section features a wide range of footwear and clothing with significant discounts. You can find deals on various brands and styles, making it a great place to score bargains.
  4. First Purchase Offer: If you’re new to AJIO, you can get up to INR 500 off on a cart value of INR 1990 and above. This is a great way to try out the platform and snag some deals on your first order.
  5. Bank Offers: AJIO has partnered with several banks to offer additional discounts on purchases. These offers typically involve instant discounts on orders made using specific bank cards. For example, there’s currently an offer for 10% off with Axis Bank Credit or Debit Cards.

AJIO also has various other ongoing offers

Ajio Style and Comfort


Ajio Style and Comfort – that’s a winning combination! When it comes to Ajio, they excel in catering to both trendy fashion and cozy ease. Here’s how they achieve this balance:

Style Savvy:

  • On-trend curation: Their in-house team keeps a close eye on global fashion trends, bringing you the hottest styles before they hit mainstream.
  • Diverse range: Whether you’re a street style enthusiast, a minimalist at heart, or a classic dresser, Ajio has something for everyone. From bold prints and statement pieces to chic basics and timeless silhouettes, they cater to a variety of personal tastes.
  • Exclusive collections: They collaborate with designers and influencers to launch unique collections, offering access to distinct styles you won’t find elsewhere.

Comfort Champion:

  • Quality materials: They prioritize comfort by using soft, breathable fabrics, relaxed fits, and flexible designs.
  • Loungewear and athleisure: For ultimate comfort, they offer a wide range of pajamas, joggers, sweatpants, and activewear perfect for chilling at home or hitting the gym.
  • Comfortable footwear: Say goodbye to aching feet! Ajio offers sandals, sneakers, and flats made with cushioning and support, ensuring comfort with every step.

Striking the Balance:

  • Stylish loungewear: You don’t have to sacrifice style for comfort. Ajio’s loungewear features trendy prints, color-blocking, and flattering designs, making you look as good as you feel while relaxing.
  • Comfy workwear: Embrace chic comfort with their collection of stretchy pants, flowy blouses, and comfortable flats, allowing you to stay stylish and at ease throughout the workday.
  • Elevated basics: Elevate your everyday essentials with their range of comfortable yet stylish T-shirts, jeans, and sweaters, offering effortless style with a focus on comfort.

Where to Buy


  1. Online Platform:
  • Website: https://www.ajio.com/ is the official online store for Ajio. It offers the widest selection of products, user-friendly navigation, and various payment options.
  • App: Download the Ajio app for a convenient shopping experience on your mobile device. The app offers exclusive features like early access to sales, notifications about new arrivals, and easy order tracking.
  1. Offline Stores:

While Ajio primarily operates online, they also have a limited number of physical stores in select cities across India. You can find a list of Ajio stores on their website: https://www.jcpenney.com/locations/va/colonialheights/clothing-stores-colonialheights-va-2290.html

Pros and cons of each option to help you decide where to buy:



  • No opportunity to try on clothes before buying
  • Need to wait for delivery



  • Try on clothes before purchasing
  • Immediate gratification of getting your items right away
  • No shipping costs


  • Limited selection compared to online store
  • Fewer stores available and may not be conveniently located
  • May not have access to all ongoing online promotions
  • the best way to buy Ajio products depends on your individual preferences and needs. If you prioritize convenience and selection, shopping online is the way to go. But if you prefer trying on clothes before buying or want immediate access to your purchases, an offline store might be a better option.


  • Category and type of product: Clothes, for example, will generally be priced differently than homeware or electronics. Within each category, specific types of products will also have varied pricing. For instance, a designer handbag will naturally cost more than a basic t-shirt.
  • Brand: Popular and high-end brands will typically have higher prices than lesser-known or in-house brands.
  • Quality and materials: Products made with premium materials or intricate craftsmanship will usually cost more than those made with simpler materials and techniques.
  • Discounts and promotions: Ajio frequently offers sales and promotions that can significantly reduce the price of products. Keep an eye out for these deals to score great bargains!

Shipping & Returns



  • Delivery time: Ajio delivers within 3-7 business days for most locations in India. Express delivery options are available in some regions for faster delivery within 1-2 business days.
  • Shipping cost: Standard shipping is free for orders above Rs. 999. For orders below Rs. 999, a nominal shipping fee of Rs. 49 to Rs. 99 may apply depending on your location and the size/weight of the order.
  • Tracking your order: You can track your order status and estimated delivery date on the Ajio website or app.


  • Return window: You can return most items within 15 days of receiving your order. Some exceptions apply, like certain electronics and innerwear.
  • Return methods: Ajio offers two convenient ways to return your items:
  • Reverse pickup: Schedule a free pickup from your home or office through the Ajio website or app.
  • Self-ship: You can pack and ship the items yourself to their returns warehouse address.
  • Refunds: Refunds are typically processed within 7-10 business days of receiving your returned items and verifying they meet the return policy guidelines. The refund will be credited back to your original payment method.

Deals & Discount


Deals and discounts on Ajio are like treasures waiting to be discovered! Here’s a quick rundown of the exciting promotions happening right now:

  • Big Bold Sale: This ongoing offer boasts 50% – 90% off on various men’s and women’s fashion brands. Additionally, you can score up to 20% off on orders above Rs 2789, with a maximum savings of Rs 1100.
  • New Year Edition: Get ready for some fireworks! This offer brings minimum 50% – 90% off and extra upto 30% discount on orders above Rs 2990. Maximum savings go up to Rs 1100, valid across over 2500 fashion brands.
  • Best Offer Deals: This section is a goldmine for bargain hunters, featuring a wide range of heavily discounted clothing and footwear from various brands and styles.
  • First Purchase Offer: New to Ajio? Welcome with a warm discount! Get up to INR 500 off on a cart value of INR 1990 and above. It’s a perfect opportunity to explore the platform and snag some sweet deals on your first order.
  • Bank Offers: Partnering with several banks, Ajio rewards you with additional discounts on purchases using specific bank cards. For instance, there’s currently an ongoing offer for 10% off with Axis Bank Credit or Debit Cards.

Ajio constantly updates their offers

  • Up to 15% off on orders above Rs 1989.
  • Flat 70% off on orders above Rs 1990.
  • Earn up to 2% AJIO Points and pay up to 1% using AJIO Points on orders above Rs 2990.
  • Finding the best deals for you is easy:
  • Browse the “Offers” section on their website or app.
  • Check out their social media pages and email newsletters for updates on new deals and promotions.

Is Ajio Legit?


Ajio is a legitimate online fashion retailer. It is owned by Reliance Retail Ventures, a subsidiary of Reliance Industries, one of the largest conglomerates in India. Ajio has been in operation since 2016 and has grown to become one of the leading online fashion retailers in India.

There are several factors that suggest that Ajio is a legitimate business. First, it is owned by a well-established and reputable company. Second, Ajio has a strong online presence with a well-designed website and app. Third, Ajio offers a wide range of products from a variety of well-known brands. Fourth, Ajio has a transparent shipping and returns policy. Fifth, Ajio has a good reputation among consumers.

Of course, no business is perfect, and there have been some complaints about Ajio, such as delayed deliveries and incorrect orders. However, these complaints are relatively rare and seem to be isolated incidents. Overall, the evidence suggests that Ajio is a legitimate and reputable business.

Is Ajio Safe?


Ajio is a safe place to shop. The company has a good reputation and has been in business for several years. It is also owned by a reputable parent company.

  • Use a credit card for your purchase. This will provide you with more protection if you have a problem with your order.
  • Read the product description carefully before you buy. This will help you avoid any surprises.
  • Check the return policy before you buy. This will help you understand your rights if you need to return an item.

Pros & Cons



  • Extensive product range: From trendy fashion to cozy homeware, Ajio offers a vast selection of products across various categories and styles, catering to diverse needs and preferences.
  • Affordable prices: They frequently run sales and promotions, making it easy to snag stylish pieces at budget-friendly prices. They also offer in-house brands and exclusive collections that are competitively priced.
  • Convenience: With a user-friendly website and app, secure payment options, and hassle-free delivery and returns, Ajio makes online shopping smooth and enjoyable.
  • Trendsetting curation: Their in-house team keeps a pulse on global trends, ensuring you have access to the hottest styles before they hit mainstream.
  • Quality and comfort: Ajio prioritizes comfort alongside style, using high-quality materials and offering relaxed fits and comfortable footwear. They also cater to loungewear and athleisure needs.
  • Seamless customer service: Their dedicated team is readily available to address your queries and concerns, ensuring a smooth shopping experience.
  • Community focus: Ajio hosts events, workshops, and collaborations, fostering a vibrant community for fashion lovers to connect and express themselves.


  • Potential for delayed deliveries: While they aim for quick delivery, delays can occur, especially during peak seasons or due to unforeseen circumstances.
  • Occasional sizing issues: It’s advisable to consult size charts and reviews before buying, as sizing may vary across brands and styles.
  • Returns not always free: Free returns only apply for orders above a certain threshold, and charges may apply for other orders or certain return methods.
  • Limited offline presence: Their physical stores are primarily located in major cities, making accessibility an issue for customers in smaller towns.
  • Possible quality variances: With a wide range of brands and price points, quality may vary across products. Reading reviews and checking materials can help.
  • Competition from other platforms: They face competition from other established online fashion retailers, requiring them to consistently innovate and offer competitive deals.

Customer Service

Ajio boasts a dedicated customer service team that aims to provide a smooth and enjoyable shopping experience


  • Website: Contact form directly on their website allows you to submit your queries and receive email responses.
  • App: Within the Ajio app, you can access a live chat feature for instant communication with a customer service representative.
  • Phone: They offer a toll-free customer service number for direct and personal assistance.
  • Social Media: Engaged teams handle queries and concerns raised on their social media platforms like Facebook and Twitter.


  • Order tracking: Get real-time updates on the status of your order through their website or app.
  • Returns and exchanges: Their customer service team can guide you through the return and exchange process and address any related issues.
  • Product information: If you have questions about specific products, their team can provide detailed information and recommendations.
  • Technical assistance: Encounter website or app issues? Get technical support to troubleshoot and resolve any problems.
  • Feedback and suggestions: Share your feedback about your experience or suggest improvements directly with the customer service team.

What to expect:

  • Response time: The response time may vary depending on the chosen channel and the volume of inquiries. Expect faster responses through live chat or social media compared to email or phone calls.
  • Helpfulness: Their team is trained to assist you to the best of their ability, providing solutions and addressing your concerns promptly and professionally.
  • Resolution: Aiming for satisfactory outcomes, they work to resolve your issues efficiently and ensure a positive shopping experience.


Having explored Ajio from various angles, it’s clear they offer a compelling proposition for style-conscious shoppers in India. From trendy collections to affordable prices, a focus on comfort, and a vibrant community vibe, Ajio stands out in the online fashion landscape.

As we navigate the dynamic world of online shopping, AJIO.com stands as a beacon of innovation and style. With a commitment to personalization, exclusive offerings, and sustainability, AJIO.com continues to redefine the fashion and lifestyle landscape. The platform’s fusion of technology, trends, and customer-centricity makes it a trailblazer in the digital era, setting new standards for the future of e-commerce.